Spending a lot of manpower and material resources on the Internet has absolutely no benefits for the product or the company itself, except to let everyone know what you do. In addition, because of the access of hardware, hardware display is also a part of promotion. Thirdly, another way of saying about promotion and promotion is to let users come often. There are great differences in different industries for promotion. The best products for promotion are basically content-based products, while service-oriented products Products and tool-type products mainly depend on whether the demand met is high frequency.
Take car washing. For a single user, we estimate that the normal frequency is once every 10 days, not to mention beauty and maintenance. This frequency is too low for the Internet, so it is impossible to look at the activity from the perspective of Internet products. Therefore, on the one hand, we need to actively define our own products, and on the other hand, to increase the frequency of users, we need to tap other Phone Number List high-frequency needs of users. This part needs to be considered. Based on the existing business scope, Pharaoh does not have a good plan for the time being. Everyone can think about how to promote activity.
Fourth, with regard to retention, the understanding of retention is to retain users, so there may be several aspects to retain users, the best reason, to meet unique needs, the second reason, the sunk cost is too large, the third reason, the interest is related. As for the user experience, please don't go, because the two meet the same needs. You can see that the user experience of 12306 has been criticized countlessly, but he can still retain users (please don't say that the experience of 12306 buying tickets is better than the line The experience of buying tickets is better.)